How employer branding can boost recruitment success
One of the biggest challenges for employers is attracting top talent and differentiating themselves from the competition. When job seekers begin hunting for new roles, they might search for things like "best companies in XYZ city" or "top companies in the XYZ industry." Why? Because reputation is everything. What is employer branding? Employer branding is a communication strategy focused on a company's current and potential employees. It pulls together elements of branding and communication to [...]
5 Tips to improving workplace conflict resolution
Workplace conflict is unavoidable. Eventually, when you put people together, even in a virtual space, friction happens. Ensuring that your team can communicate and disagree in healthy ways is crucial to ensuring teams work well together. To some extent, a healthy amount of conflict is even good for the team and good for your organization. As long as it’s about work, it’s a good sign that your employees are engaged and passionate about what they [...]
4 Crucial personality traits for cross-functional teams
While the functions of each of your departments may be inherently distinct, their ultimate goal should be the same. If your company departments do not have consistent goals, you may find your organization struggling to stay afloat as it’s stretched thin across various resources with conflicting aims. The solution? Implement cross-functional teams within your organization. Cross-functional teams are groups consisting of people with different functional expertise (for example: marketing, sales, supply-chain and finance) working together [...]
5 Tips to Build Good Teams in Remote Environments
As remote work becomes more and more common, recruiters are faced with the prospect of building teams that might seldom or even never meet each other in person. Data from Stanford University suggests that 42% of Americans worked from home in 2020 and that number is likely to remain static for some time. Building teams in this environment means paying extra attention to recruitment, team engagement, and how individuals work together, because they won’t have [...]
Build Brand Ambassadors: How your team can be your best marketing
It's no secret that word of mouth marketing is one of the most effective forms of marketing you can come by. Satisfied customers sharing their positive experiences will always be viewed as the most genuine message consumers can receive. It's for this reason almost exclusively that influencer marketing has taken the world by storm. But what about your team? When your team is highly engaged, productive, and happy at work, they're more likely to seek [...]